EXPRESSION OF INTEREST (EOI) FOR
COMMUNICATIONS
CONSULTANT OR AGENCY
|
The Retirement Benefits Authority is a customer focused organization that
prides itself in its service delivery. RBA wishes to invite interested,
reputable, eligible and competent firms with experience in communications to
develop RBA communication strategy. The communications consultant or agency
will develop a succinct 12 month communications strategy that will support the
realization of set objectives.
The strategy is expected to achieve the following:
a. Clearly
define RBA’s target audience through a detailed stakeholder mapping process.
b. Design,
develop and package appropriate and appealing messages for the different audiences
at national and county levels.
c. Generate a
creative preposition that will be used to encourage the target consumers to
take up the pension product.
d. Map out
appropriate stakeholder engagement communication approaches that will maintain
good relationships with new stakeholders and build relationships with new stakeholders.
e. Put forward
internal capacity building approaches of RBA staff to support the campaign and to
carry on after the consultation period.
The consultant will develop and roll out a tactical communication
implementation plan.
The Expression of Interest consisting of a cover letter and
statement of qualifications should include the following information:
·
Mandatory: All the
statutory requirements; Copy of certificate of registration, valid certificate
of Tax Compliance, VAT, PIN Certificate, Certificate of Incorporation.
·
Audited
Financial Statements for the last (3) three years.
·
Failure to submit any of the above documents will
result in a disqualification. Any bidder specifically exempted from any of
these items listed above should provide proof of the same.· Fees- No fee charged.
·
Detailed Company Profile
Evidence that:
a) The bidder
has the specific experience in executing similar projects
b) There is
adequacy of the proposed methodology in responding to the terms of reference including
Technical approach and methodology, Work plan, Organizational structure and staffing.
c) The
consultant or agency has key professional staff with the specific
qualifications and competence for the assignment. The Team Leader should have
over 7 years’ experience while the other proposed team members should have over
3 years’ experience.
d) The bidder
should be available for pitch presentation.
All bids MUST be received by or before 11.00 am, 22nd August, 2014.
The bids should be enclosed in a sealed envelope labeled
RBA/EOI/COMMCONS/613/147/2014; Development of Communication Strategy.
The bids will be opened soon after and interested bidders are welcome to
witness the opening.
The bids should be dropped in the Tender Box located on 14th Floor,
Rahimtulla Tower, Upper Hill Road, Nairobi and addressed to; The Chief
Executive Officer, Retirement Benefits Authority, Rahimtulla Towers,
Upper Hill Road, P.O. Box 57733-00200 Nairobi, Tel: 2809000, Fax 2710330.
NB: Registered Youth, Women and other disadvantaged groups are encouraged
to participate.
No comments:
Post a Comment